With digital media we finally have a tool that enables ordinary people to raise awareness about the devastation caused by Tuberculosis. This video profiles a successful Flash Mob made for the internet for World TB day 2012. The video shows the children’s joy in participating in the event and excerpts from the final Flash Mob, which has had nearly 5,000 internet hits thus far. The excitement both within the Tuberculosis community, and outside, has been remarkable. Many people have said that because of this video they plan to do a digital media activity around TB.
TB has lagged behind other causes in using the power of the internet to get the public’s support for needed changes in policies and funding. It is about time that changes.
The Flash Mob event and film, along with this submitted film, were produced by Delaney Ruston, MD, an independent filmmaker interested in raising awareness about neglected medical diseases, such as TB.